Local SEO

SEO Helps You Rank On Google

SEO stands for “Search Engine Optimization”. It is a technical term that encompasses getting your business to appear higher in Google’s search results. If you are a contractor who isn’t taking advantage of Local SEO for your business, you are severely missing out. 46% of all searches in Google have “local intent”.  However, local websites actually have completely different SERP (Search Engine Results Pages) and search intent than normal pages.

SEO Results for DM Customs
Noticeable Traffic Increases
Versatile SEO Results Google My Business
Increased Conversion Rates
DM Analytics Results
5 Days Into Website Deployment
SEO GMB Results for Search Optimization
Proper Optimization Can Dramatically Increase Results

Unique Local Ranking Factors

There are a large number of factors that contribute to your visibility in local search including:

  • The location that the person is searching from
  • NAP citations
  • Presence of Google Business Profile listing
  • Keywords used in Google Business Profile  profile
  • Sentiment and Keywords in online reviews
  • Google Maps star rating for that business

Google Business Profiles

While a professional looking website is important for converting and impressing prospects, your Google My Business profile is actually more important. Ensuring you claim your Google Business Profile and optimally set up your information is actually more important than the content of your website itself. 

Directories and Backlinks

Ensuring your website is referenced correctly throughout the web, has consistent information across these other websites, and they point/link back to your website will also give you brownie points with Google!

How to Get Started With Local SEO

Local SEO is a complex science with everchanging optimizations and tweaks required to get and stay on top. While there are a wealth of free online resources, SEO done right can be very time consuming. There are many bad actors and wannabe experts in the market. As a contractor, the best option is to take SEO off your plate entirely and work with a trusted partner who can help you reach your goals. Schedule below for a FREE SEO audit and a no cost, no obligation consultation on your SEO strategy.

Climb to the Top Page of Google!